Agency for Nature was founded in 2023 by Glimpse & Purpose Disruptors, and is now run by Purpose Disruptors with help from a growing network of trusted partners.

We are a collective of creatives, advertising & media experts, cultural strategists and nature advocates.

Purpose Disruptors is an award-winning non-profit which exists to help change the story of advertising to work in harmony with the natural world. Find out more about us and other creative projects on our website.

Agency for Nature Core Team

Lisa Merrick-Lawless: co-founder Purpose Disruptors, co-creator

James Turner: co-founder Glimpse, co-creator

Aimee Brewerton: comms lead

Holly Wyatt: project director

Ally Kingston: strategy lead

Ruth Newton: creative producer

Mike Andrews: designer

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The team with Season 2 creatives at SXSW

Agency for Nature Friends & Partners

Nature advisors: Nadeem Perera, Ellen Miles

Grassroots nature groups: Flock Together, Down to Earth Derby

Nature organisations: Natural England, London Wildlife Trust, London National Park City

Academic partners & supporters: University of Derby, Anglia Ruskin University

Creative agency partners: Leo Burnett, The &Partnership, Droga5, OLIVER, Amplify, Wieden & Kennedy, AMV BBDO, VCCP, House 337, Iris

Production partners: Locate Productions

Insight partners: Source Nine

Media Partners: Meta, Spotify, WeTransfer, JCDecaux, Pearl & Dean, ITV, Channel 4, Snap